Tag: CTR

As their name suggests, Google Ad extensions extend your ads with additional information. There are several reasons to add extensions to your search campaigns. More space in the search results = More chances of your ad being seen Extensions typically increase CTRs (click-through rates) More space to add information about your product There are a […]

In this article, I’ll share some simple tips on how to improve your Google Ads campaign performance, lower your costs and increase your conversions. If you’re new to Google Ads there should be some easy wins for you. If you’re an advanced user and have topics you’d like to read about, drop me an email […]